Copywriting Degree Cover Art.

in creative writing journal, teaching

What is copywriting? Student video.

My students created this video for my DAD 255 Longform Copywriting class at the College for Creative Studies in Detroit. They scripted, shot, and edited the entire piece.

Copywriting is a rewarding career for people who want to write for a living, and CCS offers one of the few Bachelor of Arts Advertising Copywriting degrees in the country. Our program is specifically geared to help aspiring art directors and writers have the skills, knowledge, and practical experience needed to get hired and excel in ad agencies.

To learn more about the program, go to the CCS Advertising Copywriting page. Please email me if you have any questions or are looking for young advertising creatives for internships or full-time positions.

Closing Credits

Student creatives: Sarah Henry (copywriter), Ethan Holt (art director), Sarah Knight (copywriter), Tara Lang (copywriter). Special thanks to Kevin Walsh at MMD Productions with help filming the interview segments.

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